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The 'Sweat' you drink: Inside the meteoric rise of Asia's answer to Gatorade

The 'Sweat' you drink: Inside the meteoric rise of Asia's answer to Gatorade

The 'Sweat' you drink: Inside the meteoric rise of Asia's answer to Gatorade

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The 'Sweat' you drink: Inside the meteoric rise of Asia's answer to Gatorade

By Emiko Jozuka, CNN Business In the 1989 US blockbuster “Back to the Future II,” time traveler Marty McFly orders a Pepsi Perfect at Hill Valley's futuristic Cafe 80s. It was an iconic moment of product placement.

 

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